Darn, I might not be able to see these at work, where they blocked streaming video. I have seen one extended two-minute commercial on the 'net last week, though, with the two Asian guys in the smart car.
Don't know if these are like those, but I'll definitely check 'em out.
80% of the $200 million (US) marketing blitz (which starts four days before it launches o_0) is supposedly geared towards adults. Interesting...